A better eye.
A clearer direction.
Ideas for understanding good websites, making thoughtful design decisions, and building with the tools available to you.
PRISM JOURNAL / 01
Why we’re building Prism
READ THE STORY ↗Our story · 4 min
The internet does not need another endless list of links. It needs a more useful way to move from an interesting reference to a thoughtful decision.
PRISM JOURNAL / 02
Read a landing page like a designer
READ THE STORY ↗Design fundamentals · 5 min
Before you save a page because it looks good, ask what makes it work. A simple five-pass review turns browsing into a useful design habit.
PRISM JOURNAL / 03
Use AI without losing your design direction
READ THE STORY ↗Building with AI · 5 min
A more specific brief is usually more useful than a longer prompt. Decide what matters before asking a tool to produce variations.